I first noticed the moment "Willingness to Pay" disappeared while working in luxury retail management, on the sales floor. A client would walk in open, curious, and often already leaning toward a purchase. Then something subtle would shift. A tone. A look. A moment that felt slightly off. Nothing overtly wrong. Nothing you could easily point to. But the outcome was clear. The "Willingness to Pay" disappeared. After several years working as a wardrobe architect, I now hear cli

From “Not Now” to “Let’s Talk”: Objections aren’t rejection — they’re requests for clarity. They’re signals. They’re the start of a real conversation—if you know how to listen for what’s underneath.

It's hard to believe, but let's face it: only 1% are both tactical and strategic – They not only do the work but also choose the right work to do.

Growth-stage companies often move fast — but not always with clarity. The pace of expansion can disguise the cracks in alignment, strategy, and decision-making. I had the pleasure of joining Hilda Gan on her podcast REVUP Your Business to unpack the three foundational truths I’ve seen transform emerging businesses from scattered to strategic. As featured on REVUP Your Business with Hilda Gan If you’re building a business with ambition — especially in a noisy, fast-moving mark

At VOYO, we work with founders, builders, and ambitious teams who are laying the foundation for long-term, meaningful growth. And one theme keeps surfacing across sectors and stages: the word “networking” feels outdated, even counterproductive. When did connecting with others become so transactional? So pitch-driven? So… exhausting? Let’s flip the script. In this episode of Roots & Wings podcast, David and Jennifer shared that networking is not for immediate transaction. Netw

When it's not a numbers game: quality over quotas in Sales & Service

When you’re clear on who you are, Sales feel like an invitation — not a chase.

Time is your most precious resource.

The first time I heard of "selling before building". I thought it was nuts! Are you wondering whether it's ethical? Should we be...